Gran Vía Madrid, CBRE

The brief

The client was looking for a concept design to attract people’s attention and to show to the interested tenants how the store will look like with business open.


The flagship store with 2500sqm GLA is located in the historic and touristic heart of the city, calle Gran Vía, one of the prime High Streets of Madrid, with currently many operators opening flagship stores.


After receiving the client’s vision and point of view, our 3DWD team was ready to offer a wide range of concept stores for this proposal.

The Approach

After presenting the proposal to the client, the challenge was to replicate the size and the depth of the store in the design, as it is a large store with very specific features.


Thanks to the extra material delivered by the client and our 3D designers skills, we were able to deliver the final art exactly like the client imagined.

The Outcome

3DWD designed, adapted, produced and project managed the installation of this project. Our client was very happy with the result of our work.


We are glad that everyone can see our design in Madrid city center.